The extensive use of mobile devices not only facilitates users but also creates more business opportunities for enterprises, allowing business users to see their developmental potential, thus diving into it. However, to promote on mobile, one must first have a mobile website, otherwise the effects will be greatly diminished. There are many points to pay attention to during the mobile website construction process, among which the following three points should be given extra attention.

First, Choice of Space

Like PC websites, mobile websites also require space, and it's even more important than for PC websites, so special attention should be paid when choosing mobile hosting. However, some small and medium-sized enterprise clients don't think so; they believe that mobile websites are not important and that it's unnecessary to choose good hosting—any random one will do, and they don't need to spend too much time and effort.

This view is obviously incorrect. Current survey data shows that eighty percent of Chinese people use mobile phones, and very few young people do not have mobile phones; even fewer do not browse web pages on their phones. Therefore, the future development of the internet will inevitably take place on mobile, which illustrates the importance of mobile website construction and suggests there will be greater development space.

The three main factors for selecting hosting are: it must be large enough, it must have good stability, and it must have fast operating speed. Only by meeting these three points can the normal use of the mobile website be guaranteed.

Second, The Page

PC websites can be used no matter how they are constructed, so there is no need to worry about style or size, unlike mobile websites. The construction of mobile websites must first ensure smooth browsing. Consider this: when you are browsing content on your phone, if various unexpected situations occur frequently, would you continue to browse? It’s likely that over ninety-nine percent of people would choose to leave.

A simple page can also make users more pleasant, affecting them from a visual perspective and allowing them to feel they can quickly find the content they want, ensuring a pleasant mood. If the page is overly complex, it can be overwhelming, making it hard to find what you want and making it impossible to view desired content, which naturally leads to unhappiness.

Moreover, because the page is simple, users can quickly find what they need, which is also beneficial for retaining customers and encouraging them to browse a few more pages. Additionally, because mobile screens are relatively small, sometimes the font can become very small due to too much content, which can even lead to formatting issues, making such websites uncomfortable to view.

Third, The Consultation Box

I wonder if anyone has encountered this situation: while browsing a certain website on your mobile phone, a consultation box keeps popping up repeatedly, and its flickering becomes extremely annoying. For this situation, it is recommended to retain one flickering box, and it shouldn't appear too frequently. This way, users are aware that there is a place for consultation without causing user dissatisfaction.

If you are concerned about a lack of consultations, you could create a floating consultation window displayed on one side of the phone. This way, if users need to consult, they can click it spontaneously, which is convenient and less likely to evoke customer resentment.

Finally, it is important to remind everyone that building a mobile website is much more difficult than constructing an ordinary website, due to constraints from mobile screens and operating speeds. It is best to build a responsive website that can change its size and content display according to the mobile screen size, which allows users to see content more clearly and enhances their affinity for the enterprise, achieving a win-win situation.