1. User Experience of Marketing Websites:

　　1. Access Speed. Is the homepage FLASH or big pictures? Domestic multi-route access and server stability.

　　2. Website Structure. Is the navigation clear and is the overall structure suitable for marketing needs?

　　3. Website Content. Does it highlight company advantages, product advantages, and service advantages?

　　4. Website Design. Color matching is harmonious and professional, with good detail processing.

　　5. Website Integrity. Has qualifications, honor certificates, and third-party verification.

　　6. Contact Information. Each product and information page should have direct contact information, making it easy for customers to find you.

　　2. SEO Optimization for Marketing Websites:

　　1. Title Optimization. Has specific keyword optimization been done for the homepage, product pages, and news pages?

　　2. Content Optimization. Frequency of core keyword repetition, content update rate, and originality

　　3. Keyword Optimization. SWOT analysis for enterprises, advantages of products and services, keyword list

　　4. Friendly Links. External links, internal links, interlinks with high PR value websites

　　5. Core Advantages. Enterprise positioning and core product and service advantages

　　3. Marketing Functions of Marketing Websites:

　　1. Website Customer Service. Online customer service to grasp sales opportunities, integrating QQ and MSN online functions.

　　2. Customer Service Hotline. 400 national toll-free hotline, sales/service department phone, and mobile phone

　　3. Enterprise Email. Unified image outward, convenient management internally, enterprise mail is basic preparation

　　4. Advertising Promotions. Online advertising activities, latest promotions, creating a marketing atmosphere to seize online opportunities

　　5. Electronic Map. Helps customers find you easily, enhances credibility, and improves user experience

　　4. Flexible Operations:

　　1. Management Backend. Unified website management backend login, convenient for overall site management

　　2. News System. Timely release of company news, industry news, and industry-related knowledge

　　3. Product System. Self-managed products, convenient and easy to use, timely modification of product and service information

　　4. Online Survey. Interacting with customers, facing frontline to obtain the most direct and real data, facilitating market decisions